2016年11月29日 星期二

The deluxe jewelry LVMH realm is that dig gold ground luxury goods tycoon to rob to break a head

the road Wei Ming Xuan group(LVMH) declare to procure Italian deluxe jewelry brand Repossi minority of shareses recently, this is also the luxury goods the tycoon invest deluxe jewelry brand unrest in of again with one action Cuo.But according to wheat be willing to tin consult a data to suggest, go to 2020, the brand jewelry will have deluxe 30% in the jewelry market to 40% quotas.
LVMH values a deluxe market, besides which, open to swarm about a regiment(Kering) beginning to repair short plank, the purpose is successively to chase LVMH, procure deluxe jewelry brand Qi Lin(Qeelin) in Hong Kong and big parts of shares of Italian jewelry brand treasure Man orchid in 2013, don't easily procure Pomellato among them, because old opponent LVMH joined war situation, because of that time LVMH and Hermes lawsuit continuously, LVMH finally hurts next, open cloud to bid invite between EUR 2.8~300,000,000.
but the group of Li Feng(Richemont) underneath jewelry brand Fan gram graceful treasure(Van Cleef& amp; Arpels)then released new jewelry brand with second(Cartier) card ground Giampiero Bodino.The imagination opened cloud in those early years for a while underneath only have treasure poem of the 1 dragons(Boucheron) jewelry brand, compare with the rivals really mutually a form to see Chu.
the extravagant brand release deluxe jewelry series one after another
</ p>< p align=" center"> Hermes deluxe jewelry
although the brand jewelry only has to one part with pimping deluxe jewelry market.According to wheat be willing to the tin consult of data suggest, the market is worth of USD 263,000,000,000 in 2013.End in 1990's till the beginning of 21th century, the large fashionable dresses house including Chanel(Chanel), LV and Dior(Dior) starts releasing, or weighs Huan it deluxe jewelry series.The Hermes also released its head deluxe jewelry series in 2010.
only have 20% revenues of deluxe jewelry markets to come from brand jewelry in 2013 certainly.The total market share of ten greatest jewelries brand is only 12%.This means the brand jewelry in the market has huge development space, can loot a larger market quota from the featureless market dealer and the small scaled company hand.
according to the Bain& amp;Co.Anticipate with Fondazione Altagamma, jewelry category in 2015 fixed exchange rate's accounting will record 6% growths, express outstanding category for personal luxury goods profession.

See from the on-the-shelf new goods ASOS still being sounding out consumer's taste in China

look a style many, all of ladys' wear great majorities are to at that moment and popularly revive old customs breeze in 70's, the color jumps to take off gorgeous, there are many bead slices and the structure of the weave, men's wear then Kanye West and Adidas cooperate of Yeezy series style, monochrome, Kuo form, exercise all of etc.s are its key words.ASOS of the quick vogue attribute the current direction of wind of the close behind vogue great environment mark, design to produce an at that moment popular style.
the spot remarkablely still has the wedding dress series to put betwixt position, this is ASOS England in the near future just- released product, but only tenses are or so in the style of China market, a part that chose whole serieseses.Introduce according to the person of the spot public relations company, these wedding dress kind all of the dress come from London.
ASOS establish in 2000, as above text say, it comes from London, England and aims at 2310-year-old and young communities, the style is partial to current to turn, in addition to from have brand, also have in great quantities and third parties the cooperation the brand.In 2013 get into China at the end of every year, own website(asos.cn) in the official site and cat flagship store in sky in China currently, one is many to just release an ASOS app Chinese version before the month.

2016年4月26日 星期二

Beat leave of the utmost urgency through match to organize the latest report to call that the world emits to defend the total amount of merchandises ascension

Be popular to come to say to the luxury goods, beating the leave is each extravagant brands to pretty much have ambition at to necessarily go and allow heavy but way far activity.But recent through matched organization and release a report to call that the world emits to imitate the total amount of merchandises at year by year ascension.
according to know, at past decade inside, make copy popular behavior of LV, and Nike...etc. to become more serious.In the statistics in last year, the world imitates the trade total amount of emitting the merchandise to amount to USD 461,000,000,000, it trades the specific weight in the total amount to rise to 2.5% in the world, and this lets many companies and nations all result in huge great damage.
equally point out in the report, according to estimating of OECD, these seven years, the imitating of emits the merchandise trade total amount of total amount exports to reach to 1.9% and far still needs to turn over a time than seven year agos.Influence very to extravagant brand particularly.Therefore, within the past one yearses, the luxury goods is popular in succession set the anti- shot imitate the way of emitting the merchandise, among them with Moncler most for rob an eye, it transplants of RFID and, the NFC technique make the luxury goods popular can have the ability to prevent°from imitating to emit further the merchandise is for exhausting brand.

The astonishing monk of latent customers in Iran many gruel little Roberto Cavalli step up to loot Iran market for the head

escape from pit sanctions along with Iran, Iran also uncovered veil gradually, beginning and world met.To extravagant brand, can the earnings is the most important.Can set up more a piece of market under the sistuation that is universal economic overcast at present, mean that the growth of brand contains many penny hopes.
but in the recent investigation report, 80,000,000 latent consumers of Iran, GHD Sito Ufficiale will form a huge luxury goods to consume scale.Therefore, had foresighted Roberto Cavalli to lead off two months ago to set up in Teheran; The brand flagship of the first whole categorieseses store.Though for get into Iran market to say, extravagant brands didn't all not don't set up, but the action is cautious and slow-moving.As a contrast, quick vogue brand Mango has already set up 7 flagship stores in the region, the area even reaches to 1000 square meters, but another Palladium that is the same as a large shopping center Mall, always very desolate.
however, finally escape from along with pit in Iran sanctions, many brands are starting carrying on to loot a match.Currently, have already had Nike, Geox and Si fertile brands, such as Qi and CK...etc. to declare military advance Iran to is in 2017.
moreover, Iran consumes for the sake of the push and equally "turn on water" for the squares of brand-according to know, from Tat Group property Iran Mall built up will become the region's biggest shopping center in Iran and cover super 1,700,000 square meterses of areas, then willing have numerous facilitieses, such as shoppings and amusement...etc. will open here.Therefore, want to go into to halt Iran, open the market of Middle East region, brand the squares connected down to have to battle out war to need to be presented to public very greatly.
Get into Cavalli brand center in Roberto

The merger double show plays more more strong Burberry to guide a for the head dry popular join a pair of shows is why

formerly, a year six serieses became numerous popular marks to go together with.And the consumer also enjoy to see the step that he/she become, chose to follow behind a big show to follow the step of vogue.However, the circumstance like this will be broken recently.
from this year's fashionable dresses before the week, the Burberry initiative puts forward will merger double show, simplify clothing line, be advantageous to brand strategy in the world of unified.And rare but happens to have a counterpart, appeared Tom later on Ford to declare to follow behind a Burberry step and also start a merger double show.Is proper we think merger double brigade row for showing now fix, Moschino declared to equally join merger double brigade row for showing recently right away, did at the same time an astonishing action:Open a show field to sell a legal power.Moreover, CK also immediately after the trickery of "world creativity strategy unified", silently pack men and women a pair of shows to merge.
although is numerous popular seem to be to this all some despises.But, the merger double shows to some extent but speech, to the designer, all have an advantage to the brands.And don't say that six series of deployment designers of a year need how to work overtime the work of adding the point, even if is an inspiration machine, will completely lose innate intelligence because of long-term work.Therefore, this keeps fashionable dresses from designing to some extent up"pay no attention" of similar, let again the pressure can "take a breather" over the big designer.
moreover, to supplier, this is also a good matter.The excessive series releases and resulted in supplier's hasing to be stipulating time inside let all merchandise shipments, this is more very disadvantageous than to create a craft of perfect, and also disrupted the supplier chain of forming the mechanism.
furthermore, to brand the company and speech is also that the benefit is bigger than a fraud-but each one frequently 1,000,000 of doing and showing expenses but speech, the double show can pay many 100% prices but have equally even is the effect of the better than expectation, undoubtedly can lower brand square's production cost.
however, first put forward to Moschino of open a show field the admission ticket sells of action, popular obviously can not accept.On the other hand come to say, this not only let the mysterious feeling of brand lose, on the other hand also lost hidden for more real consumers.
is a network to broadcast live anyway the show field still keep opening, or say that the merger double shows, this can explain the problem that the current vogue turn consumption that more and more pays attention to a consumer experiences personally very much.But exactly can form new of, effective operation mechanism, still keep needing to be observed.

2015年12月17日 星期四

the change medium consume mode

the traditional luxury goods marketing is to show consumer smooth vogue magazine colourful page, the vogue of the high level show or invitation star generation speech, make use of their magic power increment brand of attraction.For long time, luxury goods profession all from traditional paper quality medium, entity store the advertisement and vogue activity extend influence.The consumers in science and technology ages like to carry on luxury goods consumption gradually on the network.According to wheat be willing to tin statistics, "is on-line to purchase" has already had 4% of the consumption of luxury goods now, but luxury goods consume sum of 20% turn medium influence in the number under finished.At least 70% luxury goods consumers use an intelligence cellular phone, the customer of debarkation luxury goods brand carries or touches to hold a version to find out the merchandise that oneself likes.But super more than one half of luxury goods consumer before arriving an entity store, make use of the cellular phone Internet completion merchandise to search, search address and lowest price.
profession new competitor
past, the luxury goods brand is like LV, Prada, Channel etc.s all have been insisting the style and standard of traditional luxury goods.However, along with people to the luxury goods consumes of thorough, many people have already no longer fallen overboard for to purchase these traditionals"popular", turn but choose equally come from European famous master, own the most high-quality low-key brand.For example president Obama likes of Italian shoes brand-SilvanoLattanzi, the shoes of the brand all stitch after few months of handicraft and tailor and match the shoes of the feet most for guest, the end prints the guest's name in the shoes inner part.

The Jean Paul Gaultier plan terminates male and ladys' wear and goes together with to decorate business

according to report, designer Jean Paul Gaultier will terminate he/she together the male of the brand and ladys' wear ready-to-wear clothes and go together with to decorate the business is made to order with the high class being absorbed in its passionate place, most worth striving for of perfume business and other items.Brand's last ladys' wear ready-to-wear clothes series releases on September 27 the Parisian Suit period.
Jean Paul Gaultier point out that"the restriction on the business" and modern vogue industry"crary new product series step" can not possess it creative freedom with look for time of fresh concept, all of these are that he controls a shareholder, Spanish perfume with brand in time still group Puig Beauty& amp; Fashion Group the SL make the reason of one this decision together.This might not only cause several employees losing a work, but also mean to just weigh to get Jean from 2013 Paul the Italian manufacturer of the Gaultier ready-to-wear clothes series agency Gib ò Co. SpA.Will lose the customer.
news in the market estimate Jean Paul Gaultier brand of the year sell about EUR 30,000,000, in the middle products such as ready-to-wear clothes, perfume, watch, glasses and sandy beach dress etc. act for business contribute probably half sale, moreover, the high class makes to order business to approach profit and loss balance.Shiseido Co. Ltd.(4911. Ts)Shiseido underneath Beaut International(BPI) of é Prestige is Jean currently Paul Gaultier perfume business agent, however since 2016 the middle of the years Jean Paul Gaultier will end and BPI more than 20 years, cooperative relation, go to the Beauty& amp of parent company Puig; Fashion Group SL.
Jean Paul Gaultier establish in 1976 the brand expand beauty business in 1991 together and join high class to make to order agenda in 1997 and serve as the H è rmes International in 2003 SCA(HRMS.PA) the Hermes creativity director general's moment backward sell 30% ownership of a shares.(empress the H è rmes International SCA(HRMS.PA) the Hermes increase to hold into 45%)In 2011 Puig Beauty& amp; Fashion Group the SL procure Jean Paul Gaultier is 60% ownership of a shares, Jean Paul Gaultier hold 40%.
Jean the Gaultier ready-to-wear clothes agency history Jian Shu of Paul:In 1978 Japan Onward Kashiyama Co.,Ltd.The boon tile is virtuous->in 1981 Italian Gib ò Co. SpA.-≫1990 Onward Kashiyama Co., Ltd.The boon tile is virtuous to procure Gib of ò Co. SpA.-≫in 1994 Italian Aeffe SpA(AEF.MI)->cooperate with Aeffe SpA(AEF.MI) be over in 2012->Regression Onward Kashiyama Co., Ltd.Boon tile virtuous underneath Gib ò Co. SpA. Actice from: www.nuriaventura.es/ugg.php